The health and wellness industry is booming. In a period of two years (2015 to 2017), it grew by a massive 12.8%. Today, it is worth over 4.2 trillion globally. These figures may not surprise you. After all, the industry is diverse, encompassing everything from gyms,...
Did you know, acquiring a new customer can cost five times more than retaining an existing customer? There’s a much greater chance that an existing customer will take up one of your offers, compared to a new prospect. Let us give you the stats. The probability of...
You’ve created a beautiful website for your business. It's now time to sit back and watch the leads stream in, right? Wrong! While having a good, user-friendly website to advertise your products helps, it's not the be-all and end-all of digital marketing. You will need to invest more time...