The development of a website for The Berry Pharmacy has been a big step into new territory for the long standing local business, which has always focused on its face-to-face relationships with community members and visitors alike.
In designing the website we wanted to create a professional, yet personal sensibility that mirrors the in-store customer experience. We used a simple colour palette of white and green with punches of colour delivered by the professional photographs by Red Berry Photography.
The website highlights the product range and services offered by the pharmacy and of course the personal service delivered by the dedicated team. A blog has also been incorporated for the promotion of health talks, events and product news.
Once the website design was completed, we created an e-newsletter template and social media profiles for the Pharmacy. We have enjoyed conducting training sessions and supporting the Pharmacy staff throughout the launch period to ensure they maximise the benefits of these new digital resources.